In this business image is key, and your photos define your image as a talent. That said, you should produce photos that are working level quality, and the more variety you have, the more you can cater to certain types of work. If you are unclear about what working level quality looks like, then you can refer to the Business Directory and follow the links to the different agency websites, and in most cases they will show photos of their current clients.

On the website: Make sure your photos uploaded are sharp in detail and have NO borders, as this will only make your photo look smaller than the people you may be shown next to, thus decreasing the impact of your image.

No No's: If your photos are upside down, sideways, or blurry, the client is likely to think you're just to lazy to put effort into your career, so better to do it right.  Also if help is needed with any of these issues, the staff at NYCastings can easily assist you.

In closing, the more professional your photos look, the more you look like a professional talent, and thus the more likely you are to get phone calls regarding auditions or meetings.

Resume:
Make sure your Resume information is entered in completely. Please make sure your Special Skills sections is filled in with all relevant information about your talents & skills. Also make sure what is listed is spelled correctly as this is a searchable field by clients, and any spelling errors may not match up in a search.

Bio/Notes:
Use this section as a friendly introduction and to let people know what you're currently appearing in. The shorter and to the point it is the more likely it is to get read.

Video Reels:
 Adding your Video and Audio Reels to NYCastings is extremely valuable for one a few reasons. For one thing it's never been easier to actually get a client to see it, since every time you submit to a casting notice you reel is next to your headshot. Also the benefit of a client seeing and hearing you speak is light-years beyond just a photo. 
 
 Example of a submission made to a client:


As with your photos the quality of your reels is of the greatest importance. When talking about quality it's not just technical aspects, but even more important is content. This is after all, actual work done. If the performance is weak the viewer has just seen exactly that, so your viewer will probably loose interest. If the performance and content is strong, you're that much more likely to go onto the next step in the casting process. If you're creating a reel from actual work only use the best stuff, and avoid long periods of footage focused on other people or long introductions. Get right to the point, as time is precious. If you're showing self produced footage, which is perfectly fine for showing your talent, just make sure the the video & audio is clear & your performance really defines your talents.

If you need help with your reel, either getting one made, or getting your current reel formatted for the web, you can contact http://www.reelservicesny.com/ for any of these needs.